My work with Carrefour began in January 2019, in its Brazilian operations, with a focus on safety communication. The deliverables served two audiences: people joining the distribution center and the Safety, Environment, and Health team.
Safety when joining the operation
I developed a video to be part of the onboarding process at a distribution center in São Paulo. Onboarding is an opportunity for an organization to introduce newcomers to its way of working.
What does this person need to understand about safety before starting their activities? I consider it important for onboarding communication to address this need. Newcomers encounter guidance and practices they still need to learn. Clarity in the message is a way of caring for this moment of learning.
Developing the Safety, Environment, and Health team
I led the annual workshop with the Safety, Environment, and Health team from Carrefour sites in São Paulo. We worked on safety leadership, risk perception, and communication.
Professionals in this area guide others and help the organization address risks. Their preparation therefore needs to consider both understanding the subject and how to talk about it. Guidance can be technically correct and still need a clearer explanation for the person who will put it into practice. This attention to the listener is part of the care I seek to maintain in safety communication.