Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
1020 articles
safety-culture
How PepsiCo South America Used a 180-Day Safety Plan to Cut Accident Ratio 50%
PepsiCo South America reduced its accident ratio by 50% in six months under a 180-day plan led by Andreza Araujo. The transferable lesson was not a new slogan or a single training campaign. It was the operating rhythm that connected diagnosis, leadership decisions, field execution, and verification.
6 min
psychosocial-risks
ISO 45003 vs HSE Management Standards vs ESENER: Which Framework Fits a Psychosocial Risk Review?
ISO 45003, the HSE Management Standards, and ESENER are not interchangeable tools. This comparison shows which framework fits a psychosocial risk review, what evidence each one produces, and where leaders commonly mistake measurement for prevention.
6 min
incident-investigation
Post-Incident Meetings: 4 Decisions That Determine Whether People Speak Before the Story Hardens
The first post-incident meeting often determines whether the organization learns or simply confirms its first explanation. This diagnostic shows four decisions that protect psychological safety, preserve evidence, and keep the causal story open long enough to become useful.
8 min
psychological-safety
New Operations Leader in 90 Days: Build Speak-Up Without Losing Accountability
A practical 90-day role profile for operations leaders who need honest risk information, clear decision rights, and accountability that improves conditions instead of silencing concerns.
7 min
mental-health-at-work
Middle Managers and Mental Health Explained: 4 Work-Design Pressures Leaders Must See
Middle managers often carry pressure from both executives and frontline teams. This explainer maps four work-design pressures that can turn ordinary management strain into a mental-health and safety concern.
4 min
occupational-safety
How to Verify an SDS Before a Chemical Task: 8 Checks for Supervisors
A practical eight-step method for supervisors to verify a safety data sheet against the chemical task, controls, emergency response, and worker briefing before work begins.
6 min
mental-health-at-work
Suicide Prevention at Work: 5 Assumptions That Put Safeguards at Risk
Workplace suicide prevention is stronger when leaders test five common assumptions about hotlines, manager roles, awareness campaigns, confidentiality, and warning signs. The article connects qualified care with work-design action and clear escalation.
7 min
safety-culture
Safety Culture Maturity Score: 6 Decisions That Expose a False Diagnosis
A safety culture maturity score is useful only when it changes decisions. This diagnostic guide shows leaders how to separate perception from control evidence, test bad-news response, and tie maturity claims to serious risk.
7 min
psychosocial-risks
Organizational Justice at Work Explained: 4 Signals Leaders Can Verify
Organizational justice at work has four practical dimensions: fair procedures, fair distribution, respectful treatment, and clear explanations. This explainer shows how leaders can verify each signal in psychosocial risk management.
3 min
risk-management
How to Build a Risk Escalation Path for Unresolved High-Hazard Actions in 21 Days
A practical 21-day method for risk managers and plant leaders to turn unresolved high-hazard actions into owned decisions, deadlines, and visible escalation.
7 min