Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
1019 articles
safety-culture
Bradley Curve vs Hudson Maturity Model vs Safety Culture Diagnosis: Which Lens Should a Plant Use First?
The Bradley Curve, Hudson Maturity Model, and Safety Culture Diagnosis are not interchangeable scorecards. This comparison shows plant leaders which lens fits a baseline, a maturity conversation, or a decision about why compliance is not changing the work.
6 min
psychosocial-risks
Workplace Bullying: 8 Blind Spots in an Investigation
A workplace bullying investigation is not only a conversation with the person who reported harm. It is a disciplined review of conduct, power, work design, evidence, retaliation risk, and the control changes that must follow.
8 min
safety-indicators-and-metrics
Safety Data Analyst in 45 Days: Build a Better Dashboard
A practical 45-day transition plan for a safety data analyst to turn inconsistent records into clear decisions about exposure, controls, ownership, and follow-up.
7 min
risk-management
Barrier Health Explained: 4 States That Show Whether a Safety Control Is Dependable
Barrier health describes whether a safety control is present, available, used as designed, and verified under the conditions that matter.
4 min
safety-leadership
How to Run a Safety Walk That Produces One Verified Control in 30 Minutes
A practical safety-walk method for supervisors and plant leaders who need field presence to produce one verified control, one owner, and one follow-up decision.
5 min
mental-health-at-work
Work-Related Stress: 5 Myths That Keep Work Design Out of the Conversation
Work-related stress is often treated as a personal resilience problem, even when the exposure is built into workload, control, staffing, or leadership decisions. These five myths help managers move the conversation toward prevention without diagnosing employees.
5 min
incident-investigation
Incident Investigation: 4 Questions That Reveal When the Root Cause Is Still Missing
A serious incident investigation does more than identify the last unsafe action. These four questions help leaders test whether the analysis reached failed barriers, decisions, and conditions that allowed the event to develop.
8 min
occupational-safety
Permit-to-Work Explained: 4 Checks Before a High-Risk Job Starts
A permit-to-work is more than an authorization form. These four checks show whether the work, controls, authority, and emergency response are ready before exposure begins.
5 min
occupational-safety
How to Build a Night-Shift Fatigue Control Plan for a 24/7 Operation in 30 Days
A night-shift fatigue plan should change scheduling, task exposure, supervision, recovery, and escalation rather than ask workers to be more careful. This eight-step guide shows EHS managers and operations leaders how to build a practical 30-day control plan for a 24/7 operation.
7 min
safety-leadership
How PepsiCo South America Cut Accident Ratio 50% in Six Months Without Making the Number the Strategy
The documented PepsiCo South America result shows how a 180-day safety commitment can become a leadership test. The transferable lesson is not to copy a percentage, but to connect operational ownership, field verification, and reporting quality to the decisions that shape exposure.
7 min