Safety Culture: From Theory to Practice
ISBN 6500447182
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Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
ISBN 6500447182
Andreza Araújo
Andreza Araújo
Andreza Araújo
Andreza Araújo
Andreza Araújo
Andreza Araújo
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
A risk register is useful only when it reflects current exposure, ownership, controls, and decisions. Learn four signals that reveal when the picture is stale.

A field procedure for checking temporary work platforms before access, with practical evidence for stability, edge protection, access, load, weather, and ownership.

The Unilever LATAM case shows how five governance handoffs can keep safety intent, local ownership, escalation, and field evidence connected across 19 countries.
Tabletop, functional, and full-scale emergency exercises test different kinds of readiness. This comparison shows which format fits decisions, response functions, and physical execution.

Barrier verification fails when paperwork is treated as proof, so leaders need six tests that expose whether critical controls work under real operating pressure.
A practical 90-day role profile for a new psychosocial risk lead who must turn workload, work design, and employee voice into management decisions before a survey becomes a report with no owner.

Safety ownership means having the authority, resources, and follow-up needed to change a risk, not simply being named beside it. This explainer separates four boundaries that keep accountability useful without turning it into blame.

Change fatigue is not resistance that leaders can solve with another presentation. This ten-question screen helps operations, HR, and EHS identify accumulated change load before a new project creates overload, role conflict, or unsafe workarounds.

Workplace mental health programs become useful when operations leaders treat them as part of work design, manager capability, and occupational health rather than as a standalone awareness campaign or EAP benefit.
Risk perception training fails when people can repeat the message but cannot recognize changing exposure in the work. This F1 diagnostic shows five distortions that turn visual campaigns into decoration and gives supervisors a field method for testing whether perception changed.