Safety Culture: From Theory to Practice
ISBN 6500447182
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Andreza Araújo
Safety Culture Expert | Senior EHS Executive
Andreza Araújo is a safety culture expert and senior EHS executive with more than 25 years of experience in environment, health and safety. She is a Civil Engineer and Occupational Safety Engineer from Unicamp, holds a Master's degree in Environmental Diplomacy from the University of Geneva, and completed sustainability studies at IMD Switzerland.
Andreza has served in Global Head of EHS roles in Fortune 500 environments, leading cultural transformation programs across multinational operations. She has represented Brazil as a speaker at the United Nations in Paris and has spoken at the International Labour Organization in Turin.
She is the author of more than 16 books on safety culture in Portuguese, Spanish, English and German. Her work has earned more than 10 EHS awards, including two recognitions from Indra Nooyi, former PepsiCo CEO.
Formal credentials
- Civil & Safety Engineer (Unicamp)
- M.A. Environmental Diplomacy (University of Geneva)
- Sustainability Cert (IMD Switzerland)
- People Management & Coaching (Ohio University)
- UN Paris speaker representative for Brazil
- ILO Turin speaker
- LinkedIn Top Voice
- Indra Nooyi PepsiCo CEO recognition (2x)
Selected books
Cultura de Segurança
Andreza Araújo
Liderança Antifrágil
Andreza Araújo
A Ilusão da Conformidade
Andreza Araújo
Sorte ou Capacidade
Andreza Araújo
Muito Além do Zero
Andreza Araújo
Antifragile Leadership
Andreza Araújo
Podcasts she hosts
Headline Podcast in English
Host and editorial lead of the English-language podcast, with conversations on safety leadership, EHS and organizational culture.
Headline Podcast in Portuguese
Host of the Portuguese-language podcast, with interviews and conversations on safety culture and EHS.
O Conselho de Segurança
Host of this Portuguese spin-off, with debates and guidance on safety leadership and culture.
Articles by this author
600 articles
mental-health-at-work
Middle Manager Mental Health: 5 Myths HR and EHS Still Believe
Middle manager mental health fails when companies treat pressure as resilience instead of auditing decision load, authority and recovery.
6 min
psychosocial-risks
Role Conflict at Work: 6 Failures That Make Psychosocial Risk Invisible
Role conflict becomes a psychosocial risk when authority, targets and accountability split across the same job.
8 min
risk-management
Risk Velocity Explained: How Fast Exposure Becomes Loss
Risk velocity shows how quickly exposure can become harm, helping EHS leaders match controls, escalation and stop-work authority to time.
4 min
occupational-safety
MEWP Pre-Use Inspection: 8 Steps in 15 Minutes
A 15-minute MEWP pre-use inspection guide that checks machine condition, task fit, ground control, communication, and rescue readiness.
8 min
incident-investigation
Repeat-Incident Case: How 250+ Projects Fixed CAPA
A field-based case on how 250+ safety projects changed CAPA from document closure into recurrence prevention, field evidence, and leadership control.
8 min
occupational-safety
Personal Air Sampling vs Area Monitoring vs Biological Monitoring: Which Evidence Fits Chemical Exposure Decisions
A practical comparison of personal air sampling, area monitoring, and biological monitoring, showing which evidence fits worker exposure, source control, and absorbed dose decisions.
11 min
safety-indicators-and-metrics
Leading Indicators: 6 Gaps That Make Safety Activity Look Preventive
A diagnostic for EHS managers who need to prove whether leading indicators are finding real exposure, testing controls, and changing safety decisions.
8 min
safety-indicators-and-metrics
KPI Theater: 4 Failures That Make Safety Performance Look Better Than It Is
A critical diagnostic for EHS managers who need to separate real safety performance from polished dashboards, weak ownership, and indicators that no longer represent field risk.
7 min
psychological-safety
Safety Representative in 60 Days: Speak-Up Plan
A practical 60-day role plan for safety representatives who need to route worker concerns, protect trust, and turn speak-up into field evidence.
7 min
mental-health-at-work
How to Run a Stigma-Safe Mental Health Conversation in 20 Minutes
A practical 20-minute script for supervisors who need to discuss mental health concerns without stigma, diagnosis, blame, or unsafe silence.
9 min